The Future of Digital Marketing is AI‑Powered
Evolve from Marketer → Entrepreneur → Leader with DMN Digital School’s Digital Marketing & AI Transformation Tracks. Practical, localised, HRD Corp claimable.
- • AI‑Driven Performance Marketing (Google/Meta + GA4)
- • AI for Entrepreneurs (eCommerce, TikTok Shop, Automation)
- • AI for Digital Transformation Leaders (Strategy & Change)
Tracks Overview
Choose your start point. Progress through a clear, stackable pathway.
AI‑Driven Performance Marketing
Smarter ads, sharper insights. Integrate AI into Google/Meta, copy & creatives, and GA4 analytics.
- • Predictive audiences & Advantage+
- • AI ad copy & creative testing
- • GA4 + Looker Studio with AI insights
AI for Entrepreneurs
From idea to income. Use AI to research, brand, automate, and sell across TikTok, Shopee, Lazada.
- • AI market validation & product design
- • Automation: chatbots, email, content
- • E‑commerce growth playbooks
AI for Digital Transformation Leaders
Lead the change. Build AI strategy, govern data, and drive org‑wide adoption and ROI.
- • AI readiness & operating model
- • AI in HR/Finance/Supply Chain/CX
- • Ethics, risk & change management
Your 3‑Tier Growth Path
Progress from execution → innovation → transformation.
AI‑augmented campaigns & analytics. Ship a live performance dashboard.
Launch an AI‑ready micro‑business with automated funnels and content ops.
Author an AI roadmap and governance plan to scale impact enterprise‑wide.
Stackable Certifications & Real Outcomes
- • Micro‑Certificate → Applied Certificate → Professional Certificate
- • Portfolio: live ad campaign, eCommerce mini‑store, AI transformation memo
- • Community access: mentors, job board, founders circle

What you’ll build
- AI‑powered ad set with GA4 reporting
- Automated lead magnet funnel & chatbot
- Executive AI strategy one‑pager
Partners & Ecosystem
Powered by Malaysia’s digital ecosystem and global tech alliances.




Curriculum Highlights
Modular. Hands‑on. Outcome‑driven.
Track 1 – AI‑Driven Performance Marketing (click to expand)
• Creative ops: prompts, variants, dynamic testing
• GA4 + Tag Manager: events, conversions, attribution
• Looker Studio: KPI dashboard with AI commentary
Track 2 – AI for Entrepreneurs (click to expand)
• Brand kits via AI design tools (logo, palette, style)
• TikTok Shop/Shopee/Lazada listing accelerators
• Automation stacks: email, chatbots, content calendars
Track 3 – AI for Digital Transformation Leaders (click to expand)
• Data governance, ethics & risk management
• Operating model, KPIs & change playbooks
• Capstone: executive roadmap & value case
Delivery
- • Live online workshops
- • In‑person masterclass (Penang/KL)
- • Templates, checklists & dashboards
Duration
- • 4–6 weeks per track
- • 2 hrs / week live + labs
- • Capstone presentation
Who Should Join
- • Marketers & agency pros
- • SME founders & sellers
- • Managers & educators
What Participants Say
“Our ROAS improved 38% after applying the AI testing framework.”
“We launched a TikTok Shop in 3 weeks with automated content and chat.”
“The AI roadmap helped us align leadership and secure budget.”
Enroll Today
Limited seats per cohort. HRD Corp claimable for Malaysian employers.
HRD Corp Claimable (Malaysia)
- Eligible under SBL-Khas. Employer must be registered with HRD Corp.
- Training provider: DMN Digital School (Digital Marketing Networks Sdn Bhd).
- Claim steps: Submit application before training date • Attach course outline, trainer profile, and invoice • Mark attendance & completion.
- Programme ID / Schedule: Provided upon enrollment confirmation.
- All fees are subject to HRD Corp approval and employer levy balance.
Quick Application
Tell us your interest; we’ll follow up within 1 business day.
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FAQ
Is this HRD Corp claimable?
Yes, for eligible Malaysian employers. We will provide the necessary documentation.
Are the modules beginner‑friendly?
Yes. Track 1 starts at foundation level and progresses to advanced applications. Tracks 2 and 3 assume basic digital literacy.
Do I need coding skills?
No. We focus on practical tools and playbooks that marketers, founders, and managers can apply immediately.
What do I get after completion?
Digital certificates, templates, a portfolio of work, and access to the DMN community for continued support.